A healthy curiosity, a passion for leveraging the power of words, an affinity for crafting creative, cogent and customized editorial content, and a self-starting, collaborative personality are the key qualities professional writer Sharon Aschaiek offers clients through Cocoa Media.

Sharon’s educational background includes an honours degree in communications and sociology from York University, followed by post-graduate journalism studies at Humber College. She has been writing for print and web-based publications, companies and organizations since 1992. While working as a special sections editor at The Toronto Sun, Sharon edited and wrote for up to eight editorial sections a month, including the Sun’s weekly employment and education guide, Career Connection (now called Jobboom).

Since launching her communications firm service in 2004, Sharon has applied her writing skills to an eclectic mix of projects, including stories for university and corporate newsletters, profiles of top Canadian entrepreneurs, columns on the automotive tastes and habits of celebrities, and stories on her first-hand experiences scuba diving and piloting a plane. Today, Cocoa Media’s writing services primarily focus on developing original, dynamic and effective editorial content for and about the employment and education sector.

Higher Education Communications Services
As a higher education marketing and communications specialist, Sharon partners with universities and colleges to help them develop effective and engaging promotional content. Sharon’s co-operative approach and resourcefulness, combined with her extensive and current knowledge of post-secondary education trends and issues, enable her to competently develop a wide range of tailored editorial documents that speak to clients’ target audiences and achieve their organizational objectives.

Consumer and Trade Publication Editorial Services
For print- and web-based consumer and trade publications, Sharon specializes in writing relevant and insightful stories about career, job training and higher education trends, issues and events. Informed by her up-to-date insights on professional development trends, her strong network of employment and education sector contacts, and her interest in helping readers achieve their career goals, Sharon’s career and education stories and columns are timely, informative and interesting. Sharon’s other editorial specialties include homes, automotive, health and fitness, and lifestyle.

Organizational and Corporate Clients
Ryerson University
George Brown College
Centennial College
McMaster University
Humber College
York University
Colleges Ontario
Town of Collingwood
Canadian Culinary Federation
Linwood Homes
MIJO Corporation

Consumer and Trade Publication Clients
The Toronto Sun
24 hours
Canoe.ca
CBC.ca
Yahoo.ca
Marketing Magazine
newcar Magazine
The Bay Street Bull
2 Magazine
MediResource
National Review of Medicine
NOW Magazine
Our Kids Go To School
Comfort Life
Engineering Dimensions